Archive for February 2014

Drug against pain and arthritis Celebrex – Important facts

Copyright (c) 2008 Vlad Kott

Celebrex is prescribed for acute pain, menstrual cramps, and the pain and inflammation of osteoarthritis and rheumatoid arthritis. It is a member of a new class of nonsteroidal anti-inflammatory drugs (NSAIDs) called COX-2 inhibitors.

Like older NSAIDs such as Motrin and Naprosyn, Celebrex is believed to fight pain and inflammation by inhibiting the effect of a natural enzyme called COX-2. Unlike the older medications, however, it does not interfere with a similar substance, called COX-1, which exerts a protective effect on the lining of the stomach.

Therefore, Celebrex may be less likely to cause the bleeding and ulcers that sometimes accompany sustained use of the older NSAIDs.

Celebrex has also been found to reduce the number of colorectal polyps (growths in the wall of the lower intestine and rectum) in people who suffer from the condition called familial adenomatous polyposis (FAP), an inherited tendency to develop large numbers of colorectal polyps that eventually become cancerous.

*** Most important fact about Celebrex

Like other NSAID medication, Celebrex could increase the chance of having a heart attack or stroke, possibly resulting in death. The risk is greater if you have heart disease or use NSAIDs for a long time. It’s important to discuss the risks and benefits of using Celebrex with your doctor and to use the lowest effective dose for the shortest amount of time possible.

Although Celebrex is easy on the stomach, it still poses some degree of risk?especially if you’ve had a stomach ulcer or gastrointestinal bleeding in the past. All NSAIDs, including Celebrex, can cause serious?and even life-threatening?ulcers and bleeding in the stomach and intestines.

These side effects can happen without symptoms and may occur at any time during treatment. If you’ve ever had ulcers or stomach bleeding, make sure the doctor is aware of it. And be sure to alert the doctor if you develop any digestive problems or notice a change in your bowel movement (such as blood in the stool or black, sticky stools).

* Side effects

Side effects cannot be anticipated. If any develop or change in intensity, inform your doctor as soon as possible. Only your doctor can determine if it is safe for you to continue taking Celebrex.

Side effects may include:

Abdominal pain, diarrhea, headache, indigestion, nausea, respiratory infection, sinus inflammation.

Do not take Celebrex right before or after heart bypass surgery (also called coronary artery bypass graft, or CABG).

In addition, you should not use Celebrex if you are allergic to sulfonamide drugs such as sulfadiazine, sulfisoxazole, Gantanol, and Thiosulfil. Also avoid the drug if you’ve ever suffered an asthma attack, face and throat swelling, or skin eruptions after taking aspirin or other NSAIDs. If you find that you are allergic to Celebrex, you will not be able to use it.

Also alert your doctor if you develop any digestive problems, swelling, or rash. The chance of developing a stomach ulcer or bleeding while taking Celebrex increases if you also take steroid drugs or blood thinners, smoke, drink alcohol, or use Celebrex or other NSAID medications for a long time. The risk is also greater if you’re older or in poor health.

If you have asthma, use Celebrex with caution. It could trigger an attack, especially if you are also sensitive to aspirin.

If you are taking a steroid medication for your arthritis, do not discontinue it abruptly when you begin therapy with Celebrex. Celebrex is not a substitute for such drugs.

Celebrex has been known to cause kidney or liver problems, particularly in people with an existing condition. If you have such a disorder, take Celebrex with caution. If you develop symptoms of liver poisoning, stop taking the drug and see your doctor immediately. Warning signs include nausea, fatigue, itching, yellowish skin, pain in the right side of the stomach, and flu-like symptoms.

If you are prone to anemia (loss of red blood cells), make sure the doctor knows about it. Celebrex occasionally fosters this problem.

Celebrex sometimes causes water retention, which can aggravate swelling, high blood pressure, and heart failure. Use Celebrex with caution if you have any of these conditions.

There is no proof that Celebrex reduces the odds of cancer in people who take the drug for FAP. Although Celebrex can reduce the number of growths, you’ll still need the other treatments and frequent checkups that this condition requires.


Find out all about Celebrex here => Celebrex ….. Detailed information on the most effective medicines is available here => Medicines

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Using Pain or Pleasure in Your Marketing

One recent afternoon as I was driving around running errands, I tuned into a local radio station that was hosting a radio-thon to raise money for St. Jude’s Children’s Research Hospital. When the DJ said, “Think about what your healthy child is doing right now, playing, having a snack, whatever… and then think of the kids at St. Jude” – well, I couldn’t pull over fast enough to whip out my wallet and cell phone.

Now, like you, I get a lot of solicitations either in the mail or even via email. Most of those get dumped in the trash or deleted. But what was different about this time? I mean, I literally stopped what I was doing (driving!) to pull over, take out my credit card, call the number, and make my contribution.

So, what made me not even hesitate? It was that deep FEELING of empathy for those kids and their parents, as well as an overwhelming FEELING of gratefulness for my own healthy child.

You see, as humans, we tend to seek pleasure and avoid pain. And you may be surprised to learn that we actually will do more to avoid pain than we will to gain pleasure.

What that DJ said really got to me – it was incredibly painful for me to think of my own little girl ever being that sick. In order to avoid feeling that pain, I became a Partner in Hope and now make monthly contributions to St. Jude’s.

The same holds true in your marketing. If you can touch upon your target market’s pain, address what it is that they are most struggling with, and offer the solution to them – well, it’s a winning formula every time.

To give you a specific example, when you’re writing your sales pages, you want to state what problem your reader is struggling with and how your offering can solve it, right at the beginning.

One effective way of introducing your solution is by asking a question of your reader around what it’s like to struggle with the problem your offering solves. If you can relate to your reader’s frustration, pain, struggle, or challenge, you’ll immediately establish a connection and they will want to know more about how you can solve their issue for them.

Touching on your prospect’s pain and offering them relief by way of your solution is not manipulative. It’s direct, honest and open. Your reader is at your website because they are looking for a solution. If you want to help them, then the only way to do that is to tell them that you understand their pain and that you offer the solution.

So, think about your prospects. Are they more likely to seek out your services or your products because they want to gain pleasure? Or is it because they want to solve their most pressing problems? Then weave your answer into your marketing messages.

Ā© 2007 Alicia M Forest and ClientAbundance.com


Alicia M Forest, MBA, Multiple Streams Queen & Coach?, founder of http://www.clientabundance.com/ , and creator of 21 Easy & Essential Steps to Online Success System?, teaches coaches, consultants, online entrepreneurs, and self-employed professionals how to attract more clients, create profit-making products and services, make more sales, and ultimately live the life they desire and deserve. For FREE tips on how to create abundance in your business, visit http://www.clientabundance.com/